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Do you know the latest trends and facts about your consumers? Imagine how much you can improve your gross sales by understanding your consumer base behaviors, trends, facts and more ... 

News You Can Use

Brands and their consumers may not see eye to eye, says a new report. Nearly three-quarters of consumers (73%) believe that loyalty programs should be a way for brands to show consumers how loyal they are to them as a ...

Female consumers increasingly drive alcohol sales. Men have traditionally been the target of alcoholic beverages marketing, but women — young and ethnic women in particular — are an increasingly important force in ...

It's tempting to think of customer data as the new oil. Combined with advanced analytics, it offers the promise of a truly personalized marketing that both increases effectiveness and eliminates waste. As the rumored ...

Shoppers visiting fewer stores, choosing those they perceive as offering best value. During the past year, grocery and drug channels experienced flat to negative trip frequency and declining basket size, while the Internet saw ...

After ceding the spotlight to local for the past few years, organic may once again be having a moment. Even McDonald’s is looking at organic for some products in certain markets, president and CEO Don Thompson told investors in  ...

 

We’ve heard this message time and again: Convenience store retailers who are serious about the future of their business simply can't afford to overlook foodservice. In fact, new research shows that this category is one ...